Asset description

Software company, selling Personal Finance Management solutions and related Purchase History Marketing services to financial institutions world-wide

Founded in 2009 and employing 45 people in Reykjavik (R&D) and Stockholm (sales)

Over 85% of revenues generated outside of Iceland

Icora's role

Carried out a detailed valuation of the business and investment case to underpin the investment proposal and pricing

Provided significant input in assembling list of potential investors

Drafted a comprehensive investment presentation and teaser document

Participated in investor meetings and subsequent negotiations

Project managed the €6.5 million fundraising process from start-to-finish in good co-operation with management and shareholders

Information Technology (Software / Internet)

Prior projects under the name Icora Partners from 2010 to 2017